Hello, I'm Andrew Nhem
I'm the Content Strategy Lead at balena, an IoT platform and hardware manufacturer on a mission to make edge development and IoT management frictionless. I help all our teams with content planning, strategy, and production across our website, blog, and app with a massive focus on user experience and product education.
I was recently Manager of Content Strategy at Puppet, and before that, Senior Content Strategist at Cloudability, a cloud cost efficiency SaaS based in Portland, Oregon. Prior to that role, I was the Senior Content Strategist at Lytics, the Customer Data Platform built for marketers, in Portland, Oregon. I also have extensive content experience in finance and telecommunications, including agency and freelance experience helping technology companies.
I support and contribute to the Content Strategy Portland group and global content strategy scenes where I can. Otherwise, I'm always a fierce friend, cook, runner, cyclist, and musician. A son of Portland.
I'm a native Oregonian. I've been writing stories and messing around with web stuff since I was 10.
I graduated from the University of Oregon's Journalism School (‘07) with a focus on branded content and editorial strategy. I achieved both Bachelors and Honors College degrees, completing a thesis and defense exploring the consequences of minority stereotyping in advertising and marketing.
The recession in ‘07 led to cutting my teeth on freelance content gigs and learning everything that I could on my own and from generous clients and mentors. It helped me build solid skills in content design and structuring, editorial strategy, user experience design, writing and editing, and front-end development and design.
I'm a firm believer in always learning and yearning to do more.
What is thoughtfuldrift?
Ideas flow freely and often with a mind and intent of their own. They drift, waiting to be caught and acted upon, or ignored as they continue their flight.
This is a place where my ideas get to just be. Some are documented and some are not. It's a nice little digital workshop for me to stay sharp.
Let’s Work Together
Please get in touch to say hello, or if you have any questions about stuff I’ve written or work I’ve done, or if you want to work on something together.